HUBYHU AW22 THE MYTH

2022

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Design & Styling: Tianjia Hu & Carmen Wu

AD & Graphic: Mao Lu

Photo: Zhengou Wu

HUBYHU AW22 THE MYTH

2022

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Design & Styling: Tianjia Hu & Carmen Wu

AD & Graphic: Mao Lu

Photo: Zhengou Wu

Megan Tynan O'Mahony

2023

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AD & Graphic: Mao Lu

Text: Megan Tynan O'Mahony

Website built with Framer with help from Anthony Cossins

Megan Tynan O'Mahony

2023

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AD & Graphic: Mao Lu

Text: Megan Tynan O'Mahony

Website built with Framer with help from Anthony Cossins

DAZED CTRL SHIFT YOUTH CULTURE REPORT

2023

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Design: Mao Lu / Jethro Nepomuceno / Ethan Earle / Ewan Jones

Strategy & Text : Isobel Farmiloe & Dazed Studio team

Full report and credit list is on here

DAZED REPORT

2023

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Design: Mao Lu / Jethro Nepomuceno / Ethan Earle / Kaysha Sincair / Ewan Jones

Strategy & Text : Isobel Farmiloe & Dazed Studio team

Full report and credit list is on here

Depop Patrol

2022

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Identity & Motion graphic: Mao Lu

Film & Video edit: Dana Mohammed-Nasser 

Creative Producer: Shin Aduwa

Depop Patrol

2022

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Identity & Motion graphic: Mao Lu

Film & Video edit: Dana Mohammed-Nasser 

Creative Producer: Shin Aduwa

Depop Collaborator

2022

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Creative Lead: Declan Higgins

Film & Video Edit & Music: Piers Crosby & Tom Morsli

Identity & Motion graphic: Mao Lu

Creative Producer: Grace Wagner & Shin Aduwa

Depop Collaborator

2022

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Creative Lead: Declan Higgins

Film & Video Edit & Music: Piers Crosby & Tom Morsli

Identity & Motion graphic: Mao Lu

Creative Producer: Grace Wagner & Shin Aduwa

Spring Clean

2021

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Creative lead / Copy: Megan Tynan-O'Mahony

Film & Video edit & music: Tom Morsli 

Photo: Brigita Žižytė

AD & Graphic: Mao Lu

Spring Clean

2021

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Creative lead / Copy: Megan Tynan-O'Mahony

Film & Video edit & music: Tom Morsli 

Photo: Brigita Žižytė

AD & Graphic: Mao Lu

HALLOWEEN

2022

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3D Typography practice

HALLOWEEN

2022

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3D Typography practice

Kpax Purge

2023

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Title graphic WIP
collaboration with Esai Asiaw

Kpax Purge

2023

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Title graphic WIP
collaboration with Esai Asiaw

Sketch book

2019 - 2022

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More sketch here

Sketch book

2019 - 2022

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More sketch here

Anna Sui x Depop

2020

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AD & Motion Graphic: Mao Lu

Copy: Ana Kinsella

Anna Sui x Depop

2020

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AD & Motion Graphic: Mao Lu

Copy: Ana Kinsella

A Big Thanks

2023

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Logo type for Chinese fashion label

A Big Thanks

2023

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Logo type for Chinese fashion label

BOWERY SHOWROOM Visual Proposal

2022

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Collaboration design identity proposal for Bowery Showroom in NYC.

Creative Lead: Becky Smith & Jessica Spires

AD & Motion Graphic: Mao Lu

BOWERY SHOWROOM

2022

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Collaboration design identity proposal for Bowery Showroom in NYC.

Creative Lead: Becky Smith & Jessica Spires

AD & Motion Graphic: Mao Lu

DEPOP GRAPHIC REFRESH

2022

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Creative Director: Graham Rounthwaite

Graphic & Motion: Mao Lu & Ying Shen & Chris Ansah

DEPOP GRAPHIC REFRESH

2022

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Creative Director: Graham Rounthwaite

Graphic & Motion: Mao Lu & Ying Shen & Chris Ansah

London Creative Coding

2020 - Present

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Logo & coding: Anthony Cossins

AD & Motion Graphic: Mao Lu

London Creative Coding

2020 - Present

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Logo & coding: Anthony Cossins

AD & Motion Graphic: Mao Lu

A shape

2019

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Typography practice

A shape

2019

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Typography practice

GuangDong Museum of Art

2017

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AD & Graphic Design: Shan Lu & Mao Lu

GuangDong Museum of Art

2017

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AD & Graphic Design: Shan Lu & Mao Lu

IKEA Family

2016

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Documented the conversation with IKEA staff on their sample room photos, and how they create the harmony living space in the shop. Questioning what's behind the low retail price funiture

IKEA Family

2016

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Documented the conversation with IKEA staff on their sample room photos, and how they create the harmony living space in the shop. Questioning what's behind the low retail price funiture

© Mao Lu Design & Art Direction 2022

© Mao Lu Design & Art Direction 2022